Matthew De Palo

Matthew De Palo | Technology Solutions Director | Cadreon

In his short time in the industry Matthew has been able to develop an in depth understanding of the programmatic landscape by delivering programmatic excellence for some of the largest advertisers in Australia. This experience has allowed him to deliver client tailored means of buying and measuring the performance of media which looks beyond basic media metrics.

Matthew is now focused on building out new data assets as well as developing industry leading means of measuring audience across TV and Digital screens and helping advertiser better understand how their media channels work together to drive business goals.

 

@Cadreon_IPG